Our Mission & Story
Our Story
Our story began in 1990 in Cheltenham, Victoria, where Australian Eatwell started crafting vegetable burgers with a clear vision: to meet the growing demand for healthy, convenient plant-based foods that never compromise on taste.
In April 2003, Australian Eatwell moved from Melbourne to a new manufacturing facility in Donald, where we now employ around 45 staff. Since then, our site has expanded more than six-fold, driven by major investments in research and development, processing and packing, and ambient, chilled and frozen storage capacity.
Our Mission
At Australian Eatwell, our mission transcends manufacturing. We are dedicated to fostering long-term relationships grounded in trust, quality, and mutual respect. We empower a sustainable future for families and the planet.
Chilled & Frozen Manufacturing
capabilities
Capacity
- Flexibility to manufacture product variants from low to high volumes.
- We move fast, from purchase order to delivery, minimising lead times and maximising product shelf life.
Processing
- Blending & mixing: high & low shear
- Product forming & depositing: single, multiple & co-extrusion
- Oven cooking: dry & steam (6D reduction)
- Batch cooking: direct steam injection
- Rapid chilling & freezing
- Post-pack pasteurisation/sterilisation
- Shelf life: chilled 56–70 days; IQF 12–18 months; shelf-stable 12–24 months
Packaging
- Vacuum and modified atmosphere packaging (rigid or flexible)
- Top & bottom adhesive label application
- Sleeve application (partial & full) with adhesive security
- Bulk bag-in-box
- Portion control to bulk
Storage & Supply Chain
- Multiple pallet storage: ambient, chilled & frozen
- Nationwide logistics and supply chain network, delivering within warehouse time slots at correct temperature control points
End-to-End Manufacturing
Australian Eatwell provides a comprehensive end-to-end manufacturing journey.
Our fully integrated facility manages every stage of production—from initial research and development through to precision processing, specialized packaging, and large-scale nationwide distribution.
We ensure brand integrity and product excellence at every touchpoint of our sustainable supply chain.
product range
Our Artisan Plant-Based Collection
A premium range of vegan essentials crafted in Australia. We focus on traditional artisanal techniques combined with contemporary plant science to deliver safety, quality, and exceptional taste.
Why work with us
Partner with a trusted Australian vegan manufacturer
Expertise & Facility Capability
Experts operating from a company-owned, purpose-built facility with flexible processing equipment designed for specialized plant-based production.
Quality & Safety Standards
Unwavering commitment to safety and quality control, operating with fair, transparent, and price-competitive practices to ensure brand integrity.
Innovation & Delivery
Consistently meeting partner expectations through innovative product development, creative manufacturing, and continuous company reinvestment.
Supply Chain & Logistics
Reliable national supply chain and logistics, keeping your products moving smoothly.
End-to-end cold-chain management delivers product on time and at peak freshness.
Partnership
Empowering National Distribution Networks
Certified Standards
Australian Eatwell maintains rigorous third-party safety certifications, providing supermarkets and distributors with full transparency and confidence in our vegan production.
- GFSI SQF Food Safety Code
- Food Safety Management System – HACCP & GMP
- Coles CFMSR (Coles Food Manufacturing Supplier Requirements)
- Australian Certified Organic Standards – ACO
- Kosher Australia Certification
- SEDEX (Supplier Ethical Date Exchange)
Sustanability
We focus on sustainability across our operations by reducing waste, improving energy efficiency and sourcing responsibly. While our packaging is chosen to protect product quality and shelf life, we continually review materials and processes to lessen our environmental impact wherever possible.
Customers
- Coles
- Woolworths
- IGA Supermarkets
- Independent Supermarkets
- Health Food Retailers
- QSR (Quick Service Restaurants)
Distributors
- Soulfresh (National Distribution)
- Bronhill Health Foods (SA Distribution)
Get in touch to cultivate growth together.
We cultivate long-term relationships grounded in trust, quality, and community development. Reach out for distribution inquiries or partnership opportunities.
Location
22 Racecourse Road, Donald, VIC 3480, Australia
Phone
+61 3 5497 2188
info@australianeatwell.com.au